We Unearthed the Full Version of the 9/11 Commercial, Aired Only Once

Every year on September 11th, there are always intense feelings and heavy hearts. This moving ad, which aired just once, is certain to evoke strong feelings. The famous Clydesdales take center stage in this Budweiser commercial, honoring the lives lost on that tragic day.

The commercial opens with horses charging across a field, getting outfitted, and then dragging a wagon out from behind a barn. They travel over a snow-covered country road as onlookers marvel at the magnificent creatures that go by.

As the horses cross the Brooklyn Bridge into New York City, the view changes to a cityscape with the skyline visible in the distance. A stunning view of the Statue of Liberty is shown after a close-up of one of the Clydesdales’ faces.

The horses bow before the famous monument as the music builds, moving the audience to tears. This commercial, which ran during Super Bowl XXXVI on February 3, 2002, is still remembered and appears online on this somber date every year.

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